Using Social Media More Effectively At Your Apartment Complex

Apartment complexes are an important part of communities around the country. But those who are in charge of overseeing them face some of the biggest challenges out there. From maintenance to safety issues to just attracting potential residents, there are a lot of different things that owners or managers must consider on a regular basis.

One thing that you can’t afford to overlook is the impact of social media on your apartment complex. Sites like Facebook, Twitter, and even Instagram can all help you get better success at your facility. Here are a few examples of how.

  • Showcasing Your Facility – It’s likely that you have a website of some form. But many people may know where to find it or that it even exists. Social media sites let you upload images of your apartment exterior and interior, showing the world what you have to offer potential renters.
  • Attracting New Residents – When an opening is available, you can use social media sites to announce it to potential residents and even show photos of the apartment. You can even conduct a kind of online property tour, letting potential residents see every room and the exterior common areas of the facility before they arrive for an in-person tour.
  • Building A Community – You don’t have to use social media just to attract potential residents. You can also use it to help build a community for your current occupants. Setting up a social media group or page just for residents can be a great way to let them know about upcoming events, get their feedback on various things, and help create a stronger sense of togetherness for everyone living at your facility.

 

All in all, how you use social media will obviously be up to you. But, it’s important that you take steps to effectively utilize it in ways that will create a better experience for your residents and even for you. Keep these tips in mind and build on them, and you’ll be able to get the best results possible from your social media usage. And if you need more help with overseeing your facility, we can help. Contact us today to see what we can do for you. 

4 Ways To Attract Today’s Guests To Your Bed And Breakfast

From the first seconds a potential guest spends on your website, they’re forming an opinion. Perhaps they haven’t made up their mind just yet on where they will be staying, or maybe they’re simply looking at other area options, but the impression you make can absolutely sway them in your direction. At OccupancySolutions.com, we want to help you to attract these guests from the very first moments they spend investigating you, and 4 ways to attract more of today’s guests to your bed and breakfast include:

What Do Customers Want In 2019?

In order to put forth your best customer service, it’s important to know just what today’s customer want. You can’t expect to please your customers if you’re not aware of what their expectations are, and what customers may have wanted 10 years ago is quite a bit different today.

The Tips You Need For Managing Your Online Reputation

Managing your online reputation is no longer an optional thing in today’s modern tech savvy world. According to ForRent.com, more than 90% of people make purchase or leasing decisions based on online reviews, 82% read online reviews regularly, and only 9% almost never search for businesses online before making a decision. What this shows is that your online reputation has become one of the most important aspects of your community, and it can make or break any person’s decision to become a part of your community themselves.

Being A Better Leader To Intergenerational Teams

Generational labels are something that seems to be the norm in American culture, but they can also be quite limiting. For today’s leaders, a team may be made up of the “Baby Boomer” generation, “Generation X”, “Generation Y”, “Millennials”, and the oldest tier of “Xennials” all at once, with a leader tasked with inspiring and leading them all to their best potential.

Could Pet-Friendly Amenities Raise The Appeal Of Your Community?

One surprising figure to many property management teams is that 70% of leasers owned pets as of 2017. While not all communities are pet friendly, those that do welcome pets are becoming highly sought after by those looking to sign new leases everywhere. Pets have developed a certified family member status they didn’t have a couple of decades ago, and creating a family community environment is made much simpler when bringing pets into the equation.

How A Leader Can Make Meetings More Engaging

While important, few employees look forward to team meetings. In many cases, even if important information is shared, many employees feel as though meetings kill their motivation, take them away from the tasks they feel are more crucial to their jobs, and overload them with information causing a great deal of stress. However, the way employees feel about meetings can change depending on the person leading that meeting.

Avoiding Liability While Caring For Your Community

For property management teams everywhere, a very delicate juggling act is taking place behind the scenes. While creating and fostering a true sense of community is important, so is protecting yourself from liability. Resident lawsuits, property damage, environmental claims, and other hazards can put your assets and your community at risk in seconds. The best way to avoid these potential disasters is to diffuse them, and there are some things community management teams can do to avoid liability in a variety of ways:

How Can I Attract More Families To My Community?

Attracting families to your multifamily community isn’t difficult, and likely you’ll simply need to modify the talking points you already use to direct them to a more family friendly mindset. At OccupancySolutions.com, we want to help you to attract families to your community, and create that special neighborhood to grow up in feel you’re looking for. For multifamily communities that want to create this family friendly atmosphere, the first thing you’ll need to do is make your marketing attractive to this family friendly demographic.

The Power Of The Internet And Marketing Your Property

Any property manager needs to have a clear plan to keep their grounds in great shape and to make sure that residents are always ready to move in. Vacancies can cost you in a big way, and the longer it takes you to get a new resident the more money you are losing. That’s why it’s so important that you use the internet to market your apartments or living facility and keep your apartments full.

The Importance Of Preventative Maintenance In An Apartment

Apartment communities can be a lot of work, as any manager knows. From routine maintenance to taking care of repairs when something goes wrong to replacing appliances and more, there’s a lot to things. But one thing that is incredibly important to remember is that routine maintenance is an absolute must and can’t be ignored.

The Importance Of Curb Appeal

Apartments today need a lot of different things in order to really stay profitable. Just getting renters to agree to call your community home can be a challenge all on its own, and every step you can take to help get them into an apartment is important. One thing that is often overlooked is the importance of curb appeal.

Managing Conflicts In The Apartment community Setting

It’s hard enough managing an apartment community when you consider things like routine maintenance, attracting new residents, and more. But when you add in issues with conflicts among those on site, it becomes clear that the job can be even more community than you first assume.

Building Community Spirit In your Apartment Community

It’s no secret that today’s apartment managers need all the help that they can get when it comes to keeping residents happy and satisfied with their apartments. But did you know that if you take the time to boost morale and spirit in the apartment community that it can have a big impact on your resident retention and more?

Low Cost Online Marketing For Property Managers

For most who oversee apartment buildings, rentals, retirement communities, and other similar properties, just making sure that things are taken care of at the rentals can be difficult enough. Add in the fact that many other factors have to be dealt with to ensure that your profits stay high and it becomes clear that there are more things to consider than most realize.

Better Staging For Apartments

Apartment and condo managers have a lot of different responsibilities that they have to handle throughout their daily routine. While just managing the building and parking areas will be one of the primary focuses, it’s also important to remember that attracting new potential occupants is important as well.

Standing Out From Other Apartment Complexes

Managing any kind of property is a huge task, but when you are in charge of apartments it can be very difficult to keep up with all of the different things that need to be done. One of the biggest things you’ll need to focus your attention on is your marketing efforts, and before you go too far into developing marketing plan the first thing you need to focus on is making sure that your apartment property stands out.

Inspiring Your Residents To Market Your Property

It’s no secret that property managers and owners have to be able to effectively market their properties in order to keep occupancy levels high and profits up. But marketing can be a major expense, and not always as effective as you would like. One thing that is often overlooked is the fact that with effective property management strategies you can actually enlist the help of your residents.