When prospective community members come for a visit or tour, your sample or show residence is what is really going to make the final call. When they see this residence, they’ll know right away whether they’re seriously interested in leasing with you, or whether your community may not be for them. For summer tours and visits, these residences should be staged for the season, and there are a few ways to stage specifically for the hot weather months.

 

Pay Close Attention To Temperature

 

In many areas of the United States, temperatures can rise to near 100 degrees or higher during the dog days of summer, and this means that prospective residents are coming out to tour your residences despite the oppressive heat. When they step into your staged sample residence, make it a cool, refreshing, and comfortable experience. Chances are, visitors will be in shorts and summer wear, so you don’t want to get too cold, but you do want them to feel refreshed while inside and like they aren’t rushing to step back into the heat of the sun.

Ideally, the central air conditioning in the space should be kept at just around 68 to 72 degrees, which is just enough to feel a dramatic cool down, but easy to acclimate to so prospects won’t feel chilly during their tour.

 

What About Your Entryway?

 

Cleanliness is a given when it comes to staging a residence for a tour, but summer leads to some unique issues. During the summer months, pollen can accumulate in the entryways of sample residences, and it can be easily missed by cleaning crews preparing the residence for a showing. If prospective residents with allergies are touring the dwelling, it could lead to a very uncomfortable or even dangerous situation for them, ticking your community off of the list near immediately.

Even if prospective community members do not suffer from allergies, pollen coating an entryway can lead the space to look dingy, dirty, and less than welcoming.

 

Emphasize Fresh

 

During a hot summer day, people can grow tired and worn down very quickly. After touring your outside community and preparing to enter a residence, greeting prospects with a cold lemonade from the refrigerator and having fresh flowers on the counter can make all the difference. What this will show prospects is that this is the place they can come to in order to relax and revive, which helps your community to really stand out in a positive way.

Touring prospects in each season has its own pros and cons. To learn more about touring prospects in any season, contact us at OccupancySolutions.com today.