The ability to go online is a great resource for property managers, but maintaining this online reputation is one extremely important aspect that many property mangers forget. Your online reputation will mean a great deal to generating new leads and instilling confidence in prospective tenants, not to mention setting you apart from the rest in terms of beating the competition. There are quite a few ways to manage your online reputation, and we at OccupancySolutions.com want to outline a few:

 

  • Using social media wisely – Social media is a huge part of your online reputation, and putting yourself out there on social media with your community is something we highly recommend. Social medial also presents a platform for questions and concerns by current and prospective residents, and these should be handled professionally if you wish to maintain a good online reputation. When concerns or complaints are brought up, make sure not to hide or bury them, and to instead address any concerns in an informed matter instead.
  • Keep your website updated – An outdated website will leave prospective residents wanting more, and they will often opt for the more modern online presence rather than one that seems outdated. Keeping your website updated and modern is a great way to set yourself apart from the competition, and create an online presence that will really make an impact.
  • Be reachable – Online is where your generated leads will reach you, so being reachable is very important to your online reputation. Responding to emails or other inquiries with phone calls right away is a great way to ensure your online reputation remains positive and secured.

 

At Occupancy Solutions, we want to help you to manage your online reputation in a way that keeps your audiences interested. Whether you want to craft an online presence that allows you to be there for your current community members, or you wish to reach out to prospective residents using online tools, your online reputation will mean a great deal in both aspects.