Property Management & Consulting Blog

How to Best Welcome an Independent Senior Citizen

Independence is a key characteristic you will find when describing the senior citizen population. When you manage multi-family housing for seniors, you will see how different this kind of lifestyle is compared to those living in other communities.

When you can take the time to consider the needs of your demographic, you will find better ways to communicate, sell, and serve different generations, which can lead to improved resident retention and a happier community.

Today, we will explore how to best welcome an independent senior citizen to our communities and see how we can add value and increase referrals.

Different Lifestyle

Senior citizens will have different needs compared to other generations. For this reason, you will need to examine what you have to offer and decide if it fits with the demographic you are trying to serve. For example, are the benefits you provide easy to access and convenient? All seniors are not alike, making it difficult on managers and leasing times at times.

Active in the Workforce

You will also find that many independent seniors today are still very active in the workforce and work 40 hours per week. People like this are more comfortable with an apartment being their home base. They are looking for a convenient location close to work and family and a location that is easy to care for. They also own and drive their own vehicles, so parking will be a concern for many. Seniors are no longer as dependent on public transportation as they may have been years ago.

Highlight Convenience

There's that word again  convenience. People choose communities that are convenient for them. Seniors may be looking for something that is low maintenance and not so demanding of their time. Instead of caring for a home, they want to be free to travel. For this reason, they look for communities that require no upkeep on their part and have an adequate amount of space for them to live without being too much.

As a property manager, you need to learn how to cater to your demographic and make sure that the modern conveniences your residents request are available. Choosing the right marketing materials, advertising in the right places, and engaging in the right social events for your community are great ways to get the news out of your building and show people why it is a great choice for convenient, affordable, comfortable living.

For help with marketing and increasing your occupancy rates, consult with the professionals at Occupancy Solutions, LLC today.

Key to Finding the Best Residents for Your Community

As a property manager, you may find the notion of renting a space quickly favorable because it means you are putting money in the bank faster. While you don't want any space to remain vacant, you also don't want to have to evict a resident in the near future. For this reason, it makes more sense to take your time and find a good resident for your community.

The Importance Of Resident Testimonials In Marketing Your Apartment

There is nothing more convincing than the testimonies of people who have actually experienced the best things about your apartment. You would be surprised at how much other people value these opinions when looking for a new home! That is why if you have not gathered any resident testimionials yet, now is the time to start. To help you, here are some things to keep in mind.

Training Your Team To Handle Challenging Community Members

Many different personalities will make up a community, and not all of these will be easy. Training your team to be able to handle conflict or more challenging personalities effectively and positively is important to maintaining that authentic and harmonious community feel. A few points to include in your employee training are:

Simple Ways To Create A Personalized Guest Experience

A personalized guest experience is a major want for many travelers today. Whether traveling for business or leisure, they want to feel like they’ve stepped into a home away from home even if it’s their first visit to a particular hotel. They want that comfort, relaxation, and attention that shows that they’re being well cared for.

How to Onboard Employees for Your Small Hotel

Since the start of the pandemic, the hospitality industry has definitely gone through a few changes. Cutbacks and layoffs were common, and now that things are going back to normal, smaller hotels are finding it hard to reopen as they have problems finding people to hire.

How Recaps Can Fill Out a Team Meeting Agenda

For more effective management, you should provide team members with a recap of the day at the beginning and end of each day. This can go a long way in improving effectiveness and efficiency. Let's take a closer look at the value of these team meeting agendas and how they can help.
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