With many people turning to the internet to find their next residence or community, managing your online reputation is more important now than ever. Not only can going online be a great marketing tool for your community, but it can be an important informational one for prospective community members as well, making it all the more important that your community’s online reputation is kept positive. The 3 ways to improve your community’s online reputation are:

 

  1. Create a group for community members – A separate online group through Facebook or a forum set aside for community members can help to provide a platform to share concerns, complaints, or compliments about the community away from your regular social media pages. Also, this provides a more comfortable and private platform for managing any problems or conflicts that won’t give prospective residents checking out your social media pages the wrong idea.
  2. Handle complaints – For complaints that do work their way to your social media pages, handling these complaints in a prompt and professional way is key. These shouldn’t go ignored, deleted, or buried in with the rest of your postings, and they should be handled in a way that leaves a positive impression for those reading or researching your social media sites.
  3. Provide easy contact – Whether on your main website, your social media pages, or any other online outlet, providing easy contact can mean a lot to your online reputation. For any questions or concerns a person may have, knowing they can go online for a quick reply can mean a great deal to what your online presence means to them.

 

At Occupancy Solutions, we know how tricky it can be to maintain a positive online reputation in today’s busy modern world, but we also know how much a great reputation can mean to today’s community manager.