social media marketing is a must in today’s age. The vast majority of internet users of all ages spend most of their online time using these platforms, and it’s become the new way to really connect and investigate with all types of brands. When marketing a community, this fact remains the same, and marketing with these outlets can help you to put yourself right where your main audience is. 3 social media platforms that you can use to market your community easily are:

1.    Facebook – Facebook is the ultimate in social media platforms. After taking the spotlight from MySpace many years ago, the social media giant has showed no signs of slowing, even when challenged by other big name sites. As the most popular social media platform, it’s also the most important in terms of marketing, and it can allow you to connect and engage with current residents and potential residents alike. 

2.    Twitter – Twitter can be considered a second to Facebook, or something like Facebook’s sidekick. As the second most popular social media website with users, it’s also a must for those looking to market their communities online. A hidden perk of using Facebook and Twitter is that you can also cross-share your content between platforms easily, which allows you to reach greater audiences with ease. 

3.    Instagram – When thinking of “must-use” social media platforms for marketing a community, Instagram isn’t usually one you’d consider on a list of top 3. However, pictures say a thousand words and Instagram brilliantly uses visuals as the main source of its content. Another really special aspect with Instagram is that cross-sharing across all kinds of social media platforms is made really very easy, so you can share your posts to Instagram, Twitter, and Facebook all at the same time with the push of a button. 

It’s important not to juggle too much when marketing with social media, and starting out with 2 or 3 platforms is ideal. With Facebook, Twitter, and Instagram, you’re really working with 3 social media sites that mix well with one another, and can be managed simply on mobile, so you’re really not biting off more than you can chew. To learn more about marketing your community via social media, check us out at OccupancySolutions.com today!